Evidence before recommendation
Merchant claims are attributed to the merchant. Independent studies, labels, certifications, patents, customer reports, and affiliate terms answer different questions and are not treated as interchangeable proof.
What earns a recommendation
A recommendation must explain likely fit, drawbacks, alternatives, current cost or terms where available, and the evidence supporting the conclusion. Commercial value alone is not enough.
How conflicts are handled
When reliable sources disagree, the disagreement is stated and readers are told what to verify. Unknown information stays unknown rather than being filled with assumptions.
Corrections and updates
Changes to price, formulation, features, research, or affiliate terms trigger review. Recommendations can change when stronger evidence appears, and material changes are rechecked before publication.